BW Secure
The Challenge:
BW Secure was ready to evolve its brand identity to better reflect its innovative approach to integrated security solutions. The company needed a cohesive visual identity, a new website that could support growth, and consistent messaging across its digital platforms without losing the trust it had built with long-time clients.
The Solution:
Karlie partnered closely with BW Secure’s leadership and Swell Marketing Agency to craft a rebrand strategy from the ground up. She working with the Swell team, they developed a clean, modern visual aesthetic and designed branded graphics that carried through the website, social media and internal communications. She also built a new, user-friendly website that improved SEO performance, clarified service offerings and positioned BW Secure as a leader in its field.
Continued support was provided through:
Blog writing and content strategy to improve organic visibility and showcase thought leadership
Social media management to establish a consistent brand voice and build engagement
Ongoing updates and performance tracking to keep the site optimized and relevant
The Impact:
Within months of launch, BW Secure saw measurable increases in web traffic and engagement across platforms. The refreshed brand identity helped the company stand out in a competitive market, strengthening its credibility with both clients and partners.
Services Provided:
Website Development
SEO Optimization
Blog Writing & Content Creation
Social Media Management
Ongoing Digital Marketing Support